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Regional Workshop 2025

Unlocking opportunities for women entrepreneurs in Southern Africa under the African Continental Free Trade Area (AfCFTA)

3rd & 4th of September 2025 - Intercontinental Hotel, Balaclava, Mauritius

Attend Workshop

An international platform for networking and knowledge sharing

Private, based on invitation only

Join as Buyers

Connect and Buy Regionally

Training on Trade Maps

This capacity-building programme will provide insights on the ITC’s Trade Map.

Foreword - CEO, Economic Development Board

It gives me great pleasure to welcome you to this two-day regional workshop on the African Continental Free Trade Area (AfCFTA) and a dedicated training session on ITC TradeMap. The Economic Development Board, as host agency of the SheTrades Mauritius hub, is proud to have collaborated with the United Nations Economic Commission for Africa to bring this event to fruition.

This initiative stands as a testament to our commitment towards gender-inclusive trade and promoting regional economic integration. It marks a critical step towards ensuring that women are not left behind in Africa’s trade and development agenda.

Over the course of these three days, key stakeholders mainly from across the Southern African continent will explore the opportunities, obligations and practical considerations available under the AfCFTA framework.

The AfCFTA unlocks a single market of over 1.3 billion people and a combined GDP of more than USD 3 trillion , offering unprecedented prospects for entrepreneurs to expand their reach and diversify their customer base. Intra-African trade is vital to driving sustainable economic growth, creating jobs, and reducing dependency on external markets.

Mr. Abhimanu Kundasamy

Chief Executive Officer - EDB Mauritius

Women entrepreneurs will gain valuable insights into how to navigate cross-border trade regulations, identify new export markets, and leverage preferential market access under the AfCFTA. The workshop will also equip them with tools to improve the competitiveness of their products and services, understand rules of origin, and develop strategies to scale their businesses regionally and internationally.

Through training, dynamic discussions and a B2B session, we hope to foster a robust and practical understanding of how this agreement can serve as a catalyst for innovation and resilience in our economies.

Furthermore, participants will have the opportunity to connect directly with potential buyers, development partners, and trade support institutions that can help accelerate their growth. By engaging with peers and experts, women business owners can strengthen their networks, share success stories, and learn from best practices across the continent.

I wish to express my sincere appreciation to our partners, facilitators and participants for their unwavering commitment and engagement.

Let us use this opportunity to forge new partnerships, exchange knowledge, and advance our shared ambition for regional prosperity.

Mr. Abhimanu Kundasamy – Chief Executive Officer EDB Mauritius

Foreword - Director, United Nations Economic Commission for Africa’s Southern Africa Sub-Regional Office, Zambia

It is with great honour that I welcome all participants to this regional capacity-building workshop on the African Continental Free Trade Area (AfCFTA), jointly organized by the SheTrades Mauritius Hub, hosted by the Economic Development Board of Mauritius, and the United Nations Economic Commission for Africa (ECA), through the Subregional Office for Southern Africa (SRO-SA).

As highlighted in the ECA’s Economic Report on Africa 2025, unlocking the full potential of the AfCFTA will require deliberate action to dismantle barriers and provide meaningful opportunities for women entrepreneurs. Today, women-led businesses in Southern Africa continue to face structural impediments – from limited access to trade-related information and finance to digital exclusion and compliance constraints. These barriers prevent women from fully harnessing the benefits of continental integration.

This event reaffirms our shared commitment to advancing an inclusive, sustainable, and resilient continental trade framework, which empowers all stakeholders, particularly women entrepreneurs. As we collectively strive to unlock the transformative potential of the AfCFTA, it is imperative to underscore that Africa’s economic diversification and structural transformation cannot be fully realized without the active and equitable participation of women in trade and in value chains development.

Ms. Eunice G. Kamwendo

Director of the United Nations Economic Commission for Africa’s Southern Africa Sub-Regional Office in Lusaka, Zambia

The workshop serves not only as a forum for knowledge exchange but also as a tangible step towards equipping women entrepreneurs with the tools, capacities, and networks required to scale their businesses beyond borders and fully integrate into regional and continental markets.

Throughout the programme, participants will benefit from tailored technical sessions on AfCFTA provisions and market access tools, including the ITC TradeMap. Women entrepreneurs will further engage in interactive panel discussions and a dedicated B2B networking event designed to foster connections with potential buyers, trade partners, and support institutions.

In addition, the exhibition space will showcase the innovation, resilience, and entrepreneurial spirit of women from across the region, underscoring their vital contribution to inclusive economic development and diversification. These engagements are instrumental in ensuring that women are not only beneficiaries of AfCFTA, but also key architects of its success.

We are especially pleased to host this event in Mauritius, a country renowned for its innovation-driven economy and its steadfast commitment to gender-responsive trade policies. I look forward to seeing and interacting with all the participants.

Ms. Eunice G. Kamwendo – Director of the United Nations Economic Commission for Africa’s Southern Africa Sub-Regional Office in Lusaka, Zambia

Welcome Message

The Economic Development Board is the host agency for the SheTrades Mauritius Hub, a pioneering initiative launched in collaboration with the International Trade Centre (ITC) to champion gender inclusivity in global trade.

Officially inaugurated in March 2023, the SheTrades Mauritius Hub aims to empower women entrepreneurs by offering targeted support, capacity-building programmes, and market access facilitation to enhance their international competitiveness.

Since its inception, the Hub has welcomed over 200 women-led businesses into its growing network. These businesses have gained access to a range of opportunities provided through both the EDB and the ITC SheTrades Initiative, which is headquartered in Geneva, Switzerland.

At the heart of SheTrades lies a commitment to promoting women’s economic empowerment, recognizing the untapped potential and significant contributions they can make to our global business landscape. SheTrades serves as a catalyst for encouraging women-led businesses, providing them with a supportive ecosystem, resources, mentorship, and a bridge to connect with potential investors and partners

About the workshop

The SheTrades Mauritius Hub and the United Nations Economic Commission for Africa (ECA), through its Subregional office for Southern Africa (SRO-SA), are joining forces to hold a 2-day capacity building workshop, including a B2B session, for women entrepreneurs in Southern Africa and Mauritius on how to take advantage of the opportunities of the AfCFTA, and by a 1-day training session, presented by the ITC SheTrades initiative, on Trade Maps.

The AfCFTA represents a transformative opportunity for the continent, including Mauritius, by establishing a single market of 1.3 billion people across 55 countries, with a combined GDP of US$3.3 trillion, a figure projected to more than double by 2050. To fully harness the benefits of this historic agreement, it is essential that Southern African women entrepreneurs are equipped with the necessary knowledge and tools to access and compete in African markets.

Empowering Southern African women entrepreneurs to trade under the AfCFTA will contribute not only to their economic empowerment but also significantly to the socioeconomic development of their countries.

Event Brochure

Economic Development Board

2nd September 2025

Training on Trade Maps at EDB Auditorium, 7 Exchange Square, Wall Street, Ebene Cybercity, 72201

Intercontinental Hotel
 

3rd to 4th September 2025

Capacity building and B2B session at Intercontinental Hotel, Balaclava Fort, Coastal Road, Balaclava

Why attend the workshop?

The workshop will be an international platform for networking and knowledge sharing.
The event aims to:

Knowledge

Promote knowledge sharing to support cross-border trade and entrepreneurship including building capacity in digital trade and e-commerce

Awareness

Raise awareness of trade and investment opportunities under the AfCFTA

Collaboration

Foster collaboration and innovation to drive cross-sector and cross-regional synergies.

Networking

Facilitate networking by fostering business linkages and regional partnerships.

Programme of work

09:00 - 09:30

Welcome Remarks and Introduction to the Workshop

09:30 - 10:30

Exploring Trade Information

10:30 - 10:45

Tea Break

10:45 - 12:45

Analysing Trade Statistics

Download Schedule Day 1

09:00 - 09:15

Registration of Participants and Videos by EDB and ECA SRO-SA

09:15 - 10:15

Opening Session

10:15 - 10:20

Group Photo

10:20 - 10:30

Tea Break

Download Schedule Day 2

09:30 - 10:45

A focus on Trade in Services: Opportunities and challenges under the AfCFTA.

10:45 - 11:00

Tea Break

11:00 - 12:30

High-level Session on: Challenges and Opportunities of implementing the AfCFTA and Role of National and Regional Institutions

12:30 - 12:45

Closing Session & Wrap up

Download Schedule Day 3

Day 1 - Training on Trade Maps

ITC’s Trade and Market Intelligence (TMI) section has developed a suite of innovative online tools to make global trade more transparent and facilitate market access for policymakers and trade actors. These tools allow users to examine trade statistics, tariffs, official market access regulations and company contacts in potential markets.

Trade Map covers 220 countries and territories and 5300 products of the Harmonized System. Monthly, quarterly and yearly trade flows are available from the most aggregated level to the tariff line level.

Access ITC Trade Map

Day 2 & Day 3 - Panelists

Ms. Sarita Ramdawor

First Choice Manager for Sub-Saharan Africa, DHL Express Regional office in Mauritius

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Sarita Ramdawor

Sarita Ramdawor is a dedicated logistics professional with 21 years of service at DHL Express. She currently serves as the First Choice Manager for Sub Saharan Africa at the DHL Express Regional Office in Mauritius. In her role, Sarita focuses on placing the customer promise and customer experience at the center of operations. This aligns with DHL’s continuous improvement program, First Choice, which aims to make DHL the top choice in logistics for its customers.

With her extensive experience in the logistics industry and expertise in international trade, Sarita is exceptionally well-suited to train enterprises on navigating global markets and optimizing their logistics and trade strategies.

Ms. Zodwa Mabuza

Chief, Sub-Regional Initiatives Section, UNECA Sub-Regional office for Southern Africa (ECA SRO-SA)

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Ms Zodwa Mabuza

Zodwa Mabuza is the Chief of Subregional Initiatives at UNECA, Subregional Office of Southern Africa in Zambia. She leads the work of ECA in addressing emerging challenges for the region as well as advancing regional integration and trade. Prior to joining ECA, she led the production of knowledge products at the AfDB, including the Africa Visa Openness Index. She also coordinated the Tripartite FTA negotiations at COMESA and led the Chambers of Commerce and Federation of Employers (now Business Eswatini) in Eswatini.

Zodwa holds a Master of Science degree in International Business from Lancaster University in United Kingdom and a Bachelor of Arts degree in Economics and Statistics from the University of Swaziland, with several leadership and management qualifications from Harvard Business Schol, Cornell and ISEAD.

Ms. Bineswaree Bolaky

Economic Affairs Officer, ECA SRO-SA

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Ms. Bineswaree (Aruna) Bolaky

Ms. Bineswaree (Aruna) Bolaky is an Economic Affairs Officer with the UN Economic Commission for Africa (UN ECA) Sub-regional office for Southern Africa, based in Lusaka, Zambia where she has led substantive and technical work on trade, regional integration, private sector development and a range of macro-economic development issues. Before joining UNECA, she served in the Africa section and Least Developed Countries (LDC) section, of the Division for Africa, LDCs and Special Programmes at the United Nations Conference on Trade and Development (UNCTAD) in Geneva. She has been a co-author of the UNCTAD Least Developed Countries Report and the Economic Development in Africa Report. She has worked in the United Nations in the areas of economic research, policy analysis and programme management in several duty stations. Prior to that she was an instructor/lecturer at university in the U.S and the People’s Republic of China, a consultant at the World Bank in Washington D.C., and a summer intern at the IMF. She holds advanced degrees in Economics and Economics of Competition Law from the University of Cambridge, UK; Simon Fraser University, Canada; King’s College, London, U.K and the University of Maryland at College Park, USA. Her areas of interest include trade and regional integration, SME and private sector development, South-South cooperation, and SIDS-related issues. She is a fellow of the Cambridge Commonwealth Society. She is a national of the island of Mauritius.

Ms. Nelly Muriuki

Economic Affairs Officer, ECA ATPC

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Ms. Nelly Rita Muriuki

Ms. Nelly Rita Muriuki is an Economic Affairs Officer working with the African Trade Policy Center (ATPC) within the United Nations Economic Commission for Africa. In her role at ATPC Nelly leads the work on integrating gender considerations into trade policy, ensuring comprehensive gender mainstreaming across the Center’s programmes and initiatives. These efforts are designed to strengthen capacities of African countries to formulate inclusive and effective trade policies and drive regional integration for sustainable development. Before joining ATPC, Nelly worked with the United Nations Department of Economic and Social Affairs in New York, focusing on financing for development issues. Nelly holds a Master’s degree in Development Economics from La Sapienza University, Rome, Italy and a Bachelor’s degree in Economics from Kenyatta University, Nairobi, Kenya.

Mr. Christophe Durand

Statistician, UN International Trade Center

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Mr Christophe Durand

Mr. Durand joined the Trade and Market Intelligence section (TMI) of the International Trade Centre (ITC) in 2004. Prior to his appointment as Market Analyst, he worked successively for the French Central Bank and for France Telecom as database manager and statistician.

Mr. Durand is in charge of the implementation of trade in services data in Trade Map. In parallel, he leads a number of highly strategic projects such as the development of AfCFTA Tariff Negotiation Tool and the technical cooperation related to the production of detailed trade in services statistics. In addition, Mr. Durand has extensive experience in delivering market analysis training to government agencies, Business Support Organizations and enterprises in Asia and Africa.

Mr. Durand holds two Masters degrees, one in econometrics from the university of Grenoble and one in statistics and computer science from the university of Lyon. He speaks French, English, German and Chinese.

Mrs. Farzana Mouratsing

Business Development Manager, Projects & Logistics, Velogic Group

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Mrs. Farzana Mouratsing

Mrs. Mouratsing has over 25 years of extensive professional experience in the supply chain and logistics industry. Her specialised expertise spans across key operational areas, including freight forwarding, transportation management, warehousing solutions, and customs brokerage services. Throughout her distinguished career, Mrs. Mouratsing has worked with a diverse portfolio of regional and international organisations, where she has played a pivotal role in streamlining and optimising logistics processes to enhance efficiency and cost-effectiveness.

Mrs. Mouratsing is also passionate about knowledge sharing, having contributed to numerous workshops and training sessions aimed at empowering industry professionals and promoting sustainable logistics practices. Her in-depth industry knowledge, combined with a commitment to operational excellence, continues to make a valuable impact in the evolving landscape of supply chain management.

Ms. Trudi Hartzenberg

Executive Director, TRALAC

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Trudi Hartzenberg

Trudi Hartzenberg is the Executive Director of tralac. She has a special interest in trade-related capacity building. She coordinates tralac’s SheGovernsTrade program for young women policy makers. Her research areas include international trade policy, regional integration, investment, industrial and competition policy, in Africa.

Mrs. Nirmala Jeetah

Director, BIO Industry & Project Development & ITC SheTrades

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Mrs Nirmala Jeetah

Mrs. Nirmala Jeetah is the Director of BIO Industry and Project Development at the Economic Development Board (EDB) of Mauritius, overseeing the healthcare, life sciences, and pharmaceutical sectors since August 2021. As from January 2024, she also assumed responsibility for the International Trade Centre (ITC) SheTrades Initiative, which aims to empower women entrepreneurs and integrate them into global value chains.

Prior to her current role, Mrs. Jeetah served as Head of the CEO’s Office and previously led the Manufacturing – New Industries cluster at EDB. She has also held senior leadership roles in the Planning & Policy cluster, and the Manufacturing, Freeport, and Agro-Industry departments at the former Board of Investment.

Mrs. Jeetah is a graduate of the Institute of Chartered Secretaries and Administrators. She holds a Master’s in Investment Promotion and Economic Development from Edinburgh Napier University, a Master’s in Quality Management from Robert Gordon University, Aberdeen, and an MBA in Innovation and Leadership from Ducerre Business School, Australia.

With a career spanning nearly two decades, she brings extensive expertise in investment policy review, investment agreement negotiations, promotion strategies, and investment project facilitation. She has played a key role in Mauritius’ investment climate reform initiatives since 2006 and has represented the country on several international platforms to share Mauritius’ best practices in improving the ease of doing business.

From 2015 to 2017, she served as Chair of the SADC Investment Committee, contributing to regional investment policy harmonization and cooperation.

Ms. Multra Shalini Karuna

Principal Analyst at the Ministry of Commerce and Consumer Protection

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Ms. Multra Shalini Karuna

Experienced trade policy and economics professional with over two decades in both public and academic sectors. Currently serving as Principal Analyst (Trade) at the Ministry of Commerce and Consumer Protection, with progressive responsibilities since 2013 in areas including trade regulation, controlled goods, trade fairs, and rules of origin. Simultaneously engaged in academia as a part-time lecturer at the University of Technology, Mauritius, specializing in Economics, Statistics, Banking, and Quantitative Methods. Formerly held roles at the Ministry of Finance, First Island Trust, and Grant Thornton, contributing to financial services and auditing. Proven ability to bridge policy, analysis, and education.

Dr. Sameera Chattun Koyratty

Founder and Chief Executive Officer, Safe Sha Training Centre Ltd, Mauritius

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Dr Sameera Chattun Koyratty

Dr. Sameera is the Founder and CEO of Beach & Sportswear Ltd and Safe Sha Training Centre Ltd, and is widely recognised as a distinguished advocate for women’s leadership and entrepreneurship across Africa. With a dynamic professional background that spans business development, social advocacy, and capacity building, Dr. Sameera has been instrumental in promoting women’s economic empowerment through both her business ventures and her leadership roles in various international networks.

Since 2017, she has served as the Mauritius Chapter Lead for Women in Tech Africa, the largest women-in-tech group on the continent. She is also an international mentor with the Cherie Blair Foundation for Women guiding and empowering female entrepreneurs globally.

Dr. Sameera’s entrepreneurial journey is marked by a deep commitment to empowering others, championing gender equality, and contributing to socio-economic development. Her inspiring leadership continues to drive positive change, enabling women to take on greater roles in business, technology, and society.

Ms. Rehema Nzallawahe

Regional Policy Advisor for the SADC

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Ms. Rehema Nzallawahe

Ms. Rehema Nzallawahe is a trade policy expert currently serving as Regional Policy Advisor for the SADC Trade in Services (TiS) Project, where she supports the region’s efforts to advance services trade, including the development of Mutual Recognition Agreements (MRAs). She previously worked as a Trade Policy Advisor – AfCFTA at the East African Community and as a senior trade official in Tanzania’s Ministry of Industry and Trade. Ms. Nzallawahe brings extensive experience in regional integration and is a passionate advocate for gender and youth inclusion in trade and development across Africa.

Ms. Lisa Simrique Singh

United Nations Resident Coordinator, Mauritius & Seychelles

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Ms. Lisa Simrique Singh

Lisa Simrique Singh took up her function as the United Nations Resident Coordinator for Mauritius and Seychelles in November 2022 with the approval of the governments of Mauritius and Seychelles. She provides leadership and strategic oversight to the work of over 25 UN agencies who are active in both Mauritius and Seychelles. She has over 25 years of experience spanning 12 countries across Asia and Africa to include both senior advisory work as well as leading the design and implementation of multi-agency development programmes. An economist by training, she brings solid expertise on issues of sustainable development, economic diversification, climate resilience, regional integration, and financing solutions for Small Island Developing States. Her senior management roles as Head of UN offices have included some of the UN’s largest and complex field offices such as Chad, Afghanistan, and Cameroon. She is adept at political diplomacy, cross-border programming and multilateral negotiations having led as Regional Manager the Regional Mekong Governance programme in Cambodia, Laos, Vietnam and Thailand. She is fluent in English, French, and Nepali.

Mr. Rajendra Gupta Ramnarain

Ag. Director, Customs

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Mr Rajendra Gupta Ramnarain

Mr Ramnarain has 43 years of experience in the Customs Department. He was appointed to the post of Section Head-In-Charge, Customs Department, Mauritius Revenue Authority in June 2025. He has occupied the post of Section Head for 15 years leading sections such as Seaport Operations, Excise and Assessment and pioneering important automation and trade facilitation projects.

Mr Ramnarain is a WCO Accredited Expert in Customs Reform and Modernisation and the Trade Facilitation Agreement. Mr. Ramnarain has conducted several capacity building missions on behalf of the WCO and the IMF in many African countries. Engaged as lead expert for drafting the WCO- East and Southern Africa Regional Strategy 2022-2025, Mr. Ramnarain has marked his contribution in the reforms and modernization of many customs administrations of the ESA region.

Mr Ramnarain holds a “Diplôme d’Etudes Superieures” from Ecole Nationale des Douanes, France, a Bachelor degree in Business Studies and Master of Business Administration from the University of Mauritius.

Dr. Vinaye Dey Ancharaz

Executive director, National Productivity and Competitiveness Council (NPCC), Mauritius

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Mr Vinaye Dey Ancharaz

Dr Vinaye Ancharaz is the executive director of the National Productivity and Competitiveness Council (NPCC) since June 2025. In this capacity, he leads programmes aimed at enhancing productivity across all segments of the Mauritian society: enterprises, the public service, students, youths and women. His vision of the NPCC is that of a high-level think-tank that generates innovative ideas for the sustainable development of Mauritius. The NPCC is currently finalizing its strategic plan, featuring innovative projects on AI, collaborative training programmes, and a National Productivity Policy, among others.

Dr Ancharaz has previously served as an international consultant to various UN agencies, the African Development Bank, the World Bank, the European Commission, the Commonwealth Secretariat and the Indian Ocean Commission, among others. His past appointments include senior positions at the International Centre for Trade and Sustainable Development (ICTSD) in Geneva, the African Development Bank, and the University of Mauritius, where he was a senior lecturer, head of the Department of Economics, and a WTO Chair-holder. Dr Ancharaz has a PhD in International Economics from Brandeis University, where he was a Fulbright scholar, an MBA from Imperial College London and a BSc (Hons) in Economics from the University of Mauritius. He is a Fellow of the Chartered Management Institute of the UK (FCMI).

Call for Registration – Buyers’ Participation Opportunity to outsource from Southern Africa Region

We are pleased to invite buyers and sourcing partners to register and participate in the upcoming Regional Workshop on the African Continental Free Trade Area (AfCFTA)

Unlocking Trade Opportunities from the Southern Africa Region, taking place from 3–4 September 2025 at the Intercontinental Hotel, Mauritius.

This Regional Workshop offers a unique opportunity to meet and engage with women-led businesses from 14 countries across the Southern Africa region—including Botswana, Malawi, Mozambique, Namibia, South Africa, Zambia, Zimbabwe, Comoros, Ghana, Kenya, Madagascar, Rwanda, Seychelles, and Tanzania.

Organized by the Economic Development Board (EDB) the host institution for SheTrades Mauritius Hub, in collaboration with the United Nations Economic Commission for Africa (UNECA), this two-day event is designed to boost the participation of women entrepreneurs in intra-African trade.

Why Attend?

✅ Meet High-Potential Women Entrepreneurs

✅ Discover Sourcing Opportunities in Key Growth Sectors

✅ Explore Business Collaborations Across Borders

Key Features of the Workshop:

✅ Dedicated exhibition space for participants to showcase their products and services

✅ Curated B2B sessions to facilitate meaningful networking and trade partnerships

✅ A platform to explore new markets and investment potential in the region

Participating Sectors Include:

🔹 Textile & Apparel
🔹 Food Processing (including fruit, seafood, juices, honey)
🔹 Cocoa Processing
🔹 Beauty & Wellness Products
🔹 Handicraft
🔹 ICT and Other Services

Over 25 export-ready, women-led businesses across Africa, including Mauritius and Rodrigues, will be showcasing their products.

Don’t miss this chance to connect, collaborate, and buy regionally.

👉 Register now and be part of this dynamic exchange!

Register as Buyer

Day 3 - B2B Session

Meet influential Southern & Eastern African suppliers in this dynamic B2B session designed to spark cross-border partnerships!

Exhibiting Companies
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Exhibitors

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Countries

Ms. Lorato Botshabelo

Amical De Poche Enterprise

Comoros

E: botshabelolorato@gmail.com

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Ms. Lorato Botshabelo

Ms. Lorato Botshabelo is the founder of Amical De Poche Enterprise, a creative venture specialising in graphic design, custom apparel and bespoke hand-painted portraits.

She has an in-house fashion brand called Cloudless Collection

Ms. Jihane Guy

Wutamu Comores

Comoros

E: jihaneguy@gmail.com

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Ms. Jihane Guy

Ms. Jihane is a Comorian entrepreneur and founder of Wutamu Comores, the first natural soap-making enterprise in the Comoros. The brand offers natural skincare products inspired by the treasures of the country and is certified “Authentic Comoros”.

She is the recipient of the prestigious COPISTE Award for Best Emerging Natural Cosmetics Company in the Indian Ocean region (October 2024). She is an expert in cold saponification, the enhancement of ylang-ylang’s unique properties and the formulation of sustainable, eco-conscious product lines tailored for the hospitality industry.

Ms. Mobarika Awudu

Mo Tribe

Ghana

E: missmob@gmail.com

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Ms. Mobarika Awudu

Ms. Mobarika Awudu is a visionary entrepreneur with extensive experience spanning fashion innovation, information technology consulting and trade promotion across Africa.

Mo Tribe is an African fashion and lifestyle brand, founded by Ms. Mobarika and rooted in cultural pride, identity, and empowerment. The brand celebrates African heritage through bold, contemporary designs that reflect tradition, strength, and self-expression.

Launched with a vision to restore confidence in African aesthetics, Mo Tribe merges storytelling with fashion to create a movement and not just clothing. Its pieces are made for individuals who carry the continent with pride and walk boldly in their roots.

With a strong presence in Ghana and growing demand across the diaspora, Mo Tribe continues to build a global platform for African creativity, entrepreneurship, and fashion innovation.

Mo Tribe has received multiple industry recognitions, including Best Indigenous Clothing Brand – 2022 (African Builders Award) and the Fashion Innovative Brand – Made in Africa Identity Awards.

Ms. Damaris Jebet

Asali By Chebet

Kenya

E: chebetyegoh@gmail.com

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Ms. Damaris Jebet

Ms. Damaris Jebet is a passionate and visionary entrepreneur, recognised as a two-time award-winning young entrepreneur who has dedicated her journey to creating a brand that is as purposeful as it is profitable.

With a strong commitment to ethical beekeeping, community empowerment and sustainable living, she leads Asali By Chebet with integrity and heart.

Her business is a woman-led enterprise that produces high-quality, nutrient-packed honey products and wellness items. Her product range includes raw organic honey, infused honey (ginger, lemon, chili, coffee), bee pollen, propolis and honey-based lip balms.

Chebet’s leadership is inspired by her roots and her impact-driven approach has made her a standout in the agribusiness and wellness sectors.

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